March 17, 18 & 19, 2026
ExCeL London, UK

Speakers

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Samantha Flores - Corgan Associates, Inc.

Samantha Flores

vice president, director of Hugo, Corgan Associates, Inc.
Samantha Flores is an architect and design researcher, who elevating data-driven design around the user experience. As director of Hugo, Corgan’s research and innovation team, she explores how emerging technology and shifting human behaviors will shape the future built environment. From designing spaceports to vertical farms, and creating olfactory tools to design physical space using scent alone, Flores is a pioneer of human-centered design. Previously, Flores was an architect in Corgan’s aviation studio, designing international airports.
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