Caroline Blanchet
CMO,
Groupe ADP
After business school, Caroline specialized in revenue management within the Accor Group. After reinventing the commercial strategy of an Ibis hotel, she took over as marketing director of the Formula 1 brand until 2019, repositioning the brand. Caroline joined Groupe ADP in 2019 as head of strategic marketing. In 2021 she became CMO of Groupe ADP and launched the Extime airport commerce and hospitality franchise.
Sessions
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09-Apr-2025N105How the future of ultra luxury is being reshaped
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