Communication tool driving employees’ motivation and execution quality
08 Apr 2025
N105
Commercial development – retail, F&B, concessions and experience
A key challenge in the past few years in travel retail and airports has been recruitment, retention and motivation of staff as a key lever to develop sales and high-quality experiences. TeamUp is a 360° digital communication/social network and operational execution tool focused on enhancing communication with and for field teams. It allows sharing news, best practices and success guidelines, and micro-training easily with all employees through a user-friendly and mobile tool, while allowing employees to easily communicate together and share bottom-up alerts for anything happening on the field. It supports us to face these challenges.
- Improving communication with staff improves operational performance (i.e. sales performance)
- Enhanced communication with field teams is a key lever for engagement and retention
- Having a social network dedicated to staff communication and execution helps the HQs in better supporting the field
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